Tiny fraction of my work

Teaming with founders to propel their next product breakthrough – design that’s both functional and great looking

Make Some Noise

Global

2025

Make Some Noise is Global’s official charity, supporting small UK charities that help disadvantaged people in local communities.

Read more

Co-Branded Sites

Global

2025

A series of branded competition pages created in partnership between leading brands and Global’s radio stations, including Capital FM, Radio X, Smooth, Classic FM, and more. These campaigns combined brand messaging with the stations’ audiences to drive engagement, awareness, and participation.

Read more

Fanvue Design System

Fanvue

2024

A mobile-first approach leveraging atomic design principles, Figma's variable features, and a unified UX/UI process to deliver a seamless, accessible experience across platforms

Read more

Ai Messages & Calls

Fanvue

2024

Experience AI-powered voice calls on Fanvue.com. Offering creators a dynamic way to engage with fans in real-time.

Read more

Digital Move

ULS Technology

2023

Seamlessly Transitioning Your Business into the Digital Age with Innovative Solutions and Expert Guidance.

Read more

Journey Jolt

Case Study

2024

Have you ever tried to take a short nap on the train only to wake up and find yourself at the end of the line? How can you help passengers wake up just before the train arrives at their station?

Read more

Quote & Buy Journey

Staysure Group

2023

a seamless journey that users could quickly get through (as no one wants to be buying travel Insurance all day)

Read more

Golf Lottery

Staysure Group

2022

increasing conversion rates on a Golf Lottery website involves improving various aspects of the website to attract more visitors and encourage them to sign up for the lottery

Read more

Staysure Design System

Staysure Group

2022

A shared language for seamless collaboration. Build consistent, beautiful products with total confidence.

Read more

Dev Handover

Case Study

2020

The way Designers and Developers communicate is very inefficient, and it needed to change. While working on project, I would be juggling between between checking up on developers and designing another project. This was very time consuming and felt that the a better process could be in place to make the communication between and Designer and Developer better.

Read more

Design a Day

Case Study

2020

The Daily UI challenge is a design challenge aimed at helping designers improve their skills by providing a daily prompt for them to create a user interface (UI) design. The challenge typically lasts for 100 days and covers a wide range of design topics and styles.

Read more

Pay your Tax Monthly

Premium Credit

2019

My Premium Credit is a comprehensive financial service designed to enhance the affordability and convenience of insurance premium payments. This service is tailored for individuals and businesses seeking flexible and manageable options for paying their insurance premiums.

Read more

My Premium Credit

Premium Credit

2016

My Premium Credit is a comprehensive financial service designed to enhance the affordability and convenience of insurance premium payments. This service is tailored for individuals and businesses seeking flexible and manageable options for paying their insurance premiums.

Read more

More Coming Soon!

Alex Waters.

Say Hello

I’m open for freelance and permanent role opportunities. Or simply say hello, if you like the site!

LinkedIn

me@alexwaters.co.uk

Site designed and built by Alex Waters

©2026

Tiny fraction of my work

Teaming with founders to propel their next product breakthrough – design that’s both functional and great looking

Make Some Noise

Global

2025

Make Some Noise is Global’s official charity, supporting small UK charities that help disadvantaged people in local communities.

Read more

Co-Branded Sites

Global

2025

A series of branded competition pages created in partnership between leading brands and Global’s radio stations, including Capital FM, Radio X, Smooth, Classic FM, and more. These campaigns combined brand messaging with the stations’ audiences to drive engagement, awareness, and participation.

Read more

Fanvue Design System

Fanvue

2024

A mobile-first approach leveraging atomic design principles, Figma's variable features, and a unified UX/UI process to deliver a seamless, accessible experience across platforms

Read more

Ai Messages & Calls

Fanvue

2024

Experience AI-powered voice calls on Fanvue.com. Offering creators a dynamic way to engage with fans in real-time.

Read more

Digital Move

ULS Technology

2023

Seamlessly Transitioning Your Business into the Digital Age with Innovative Solutions and Expert Guidance.

Read more

Journey Jolt

Case Study

2024

Have you ever tried to take a short nap on the train only to wake up and find yourself at the end of the line? How can you help passengers wake up just before the train arrives at their station?

Read more

Quote & Buy Journey

Staysure Group

2023

a seamless journey that users could quickly get through (as no one wants to be buying travel Insurance all day)

Read more

Golf Lottery

Staysure Group

2022

increasing conversion rates on a Golf Lottery website involves improving various aspects of the website to attract more visitors and encourage them to sign up for the lottery

Read more

Staysure Design System

Staysure Group

2022

A shared language for seamless collaboration. Build consistent, beautiful products with total confidence.

Read more

Dev Handover

Case Study

2020

The way Designers and Developers communicate is very inefficient, and it needed to change. While working on project, I would be juggling between between checking up on developers and designing another project. This was very time consuming and felt that the a better process could be in place to make the communication between and Designer and Developer better.

Read more

Design a Day

Case Study

2020

The Daily UI challenge is a design challenge aimed at helping designers improve their skills by providing a daily prompt for them to create a user interface (UI) design. The challenge typically lasts for 100 days and covers a wide range of design topics and styles.

Read more

Pay your Tax Monthly

Premium Credit

2019

My Premium Credit is a comprehensive financial service designed to enhance the affordability and convenience of insurance premium payments. This service is tailored for individuals and businesses seeking flexible and manageable options for paying their insurance premiums.

Read more

My Premium Credit

Premium Credit

2016

My Premium Credit is a comprehensive financial service designed to enhance the affordability and convenience of insurance premium payments. This service is tailored for individuals and businesses seeking flexible and manageable options for paying their insurance premiums.

Read more

More Coming Soon!

Alex Waters.

Site designed and built by Alex Waters

©2026

Say Hello

I’m open for freelance and permanent role opportunities. Or simply say hello, if you like the site!

LinkedIn

me@alexwaters.co.uk

Tiny fraction of my work

Teaming with founders to propel their next product breakthrough – design that’s both functional and great looking

Make Some Noise

Global

2025

Make Some Noise is Global’s official charity, supporting small UK charities that help disadvantaged people in local communities.

Read more

Co-Branded Sites

Global

2025

A series of branded competition pages created in partnership between leading brands and Global’s radio stations, including Capital FM, Radio X, Smooth, Classic FM, and more. These campaigns combined brand messaging with the stations’ audiences to drive engagement, awareness, and participation.

Read more

Fanvue Design System

Fanvue

2024

A mobile-first approach leveraging atomic design principles, Figma's variable features, and a unified UX/UI process to deliver a seamless, accessible experience across platforms

Read more

Ai Messages & Calls

Fanvue

2024

Experience AI-powered voice calls on Fanvue.com. Offering creators a dynamic way to engage with fans in real-time.

Read more

Digital Move

ULS Technology

2023

Seamlessly Transitioning Your Business into the Digital Age with Innovative Solutions and Expert Guidance.

Read more

Journey Jolt

Case Study

2024

Have you ever tried to take a short nap on the train only to wake up and find yourself at the end of the line? How can you help passengers wake up just before the train arrives at their station?

Read more

Quote & Buy Journey

Staysure Group

2023

a seamless journey that users could quickly get through (as no one wants to be buying travel Insurance all day)

Read more

Golf Lottery

Staysure Group

2022

increasing conversion rates on a Golf Lottery website involves improving various aspects of the website to attract more visitors and encourage them to sign up for the lottery

Read more

Staysure Design System

Staysure Group

2022

A shared language for seamless collaboration. Build consistent, beautiful products with total confidence.

Read more

Dev Handover

Case Study

2020

The way Designers and Developers communicate is very inefficient, and it needed to change. While working on project, I would be juggling between between checking up on developers and designing another project. This was very time consuming and felt that the a better process could be in place to make the communication between and Designer and Developer better.

Read more

Design a Day

Case Study

2020

The Daily UI challenge is a design challenge aimed at helping designers improve their skills by providing a daily prompt for them to create a user interface (UI) design. The challenge typically lasts for 100 days and covers a wide range of design topics and styles.

Read more

Pay your Tax Monthly

Premium Credit

2019

My Premium Credit is a comprehensive financial service designed to enhance the affordability and convenience of insurance premium payments. This service is tailored for individuals and businesses seeking flexible and manageable options for paying their insurance premiums.

Read more

My Premium Credit

Premium Credit

2016

My Premium Credit is a comprehensive financial service designed to enhance the affordability and convenience of insurance premium payments. This service is tailored for individuals and businesses seeking flexible and manageable options for paying their insurance premiums.

Read more

More Coming Soon!

Alex Waters.

Site designed and built by Alex Waters

©2026

Say Hello

I’m open for freelance and permanent role opportunities. Or simply say hello, if you like the site!

LinkedIn

me@alexwaters.co.uk